| Irwin Zucker, President of Promotion in Motion and Founder of the Book Publicists of Southern California |
Irwin Zucker has seen the book business evolve from a fairly
straight forward affair to a time when the arena has become
multi-faceted with such innovations, the Internet, satellite
radio and the consolidation of media companies.
Embracing the newest outlets which technology has provided,
Irwin Zucker and Brad Butler seek to give their clients
guidance on the best avenues and methods of exposure
promote the books, publications and services offered by a
wide range of writers, professionals, political organizations,
travel companies and educators.
While seeking exposure to widest possible audience
in Radio/TV/Print Press and on the Internet, Promotion in
Motion provides advice on the best angles of promotion
for various media outlets and how clients can best handle
the stresses of interviewing and presenting their cases
whatever the media outlet. Convincing the public that they
need your book is a vital aspect of promotion.
straight forward affair to a time when the arena has become
multi-faceted with such innovations, the Internet, satellite
radio and the consolidation of media companies.
Embracing the newest outlets which technology has provided,
Irwin Zucker and Brad Butler seek to give their clients
guidance on the best avenues and methods of exposure
promote the books, publications and services offered by a
wide range of writers, professionals, political organizations,
travel companies and educators.
While seeking exposure to widest possible audience
in Radio/TV/Print Press and on the Internet, Promotion in
Motion provides advice on the best angles of promotion
for various media outlets and how clients can best handle
the stresses of interviewing and presenting their cases
whatever the media outlet. Convincing the public that they
need your book is a vital aspect of promotion.
- Get as much exposure as possible on Radio, TV, in the
Press and on the Internet. Promotion in Motion employs a
variety of different programs to suit out clients needs and
expectations.
- Advice on best angles and outlets for promotion of books,
products and services offered by our clients. Media
coaching that enables our clients to develop the skills
necessary for selling their products and services to the
public.
- Generate promotional materials which transmits the
proper message quickly and with force. We also will tailor
PR materials to fit with certain types of outlets.
- Identify the most viable avenues for the widest
edit video and audio files of interviews or events for
posting on websites.
- Create press releases through NewsReleaseWire.com, all
of which are immediately picked up Google News Service.
Press Release are converted into Word Documents for use
as PR materials.
- Place books and promotional materials for downloading on
our website. If required, Promotion in Motion can build a
website for a flat fee with permanent hosting involving NO
MONTHLY FEES.
- When Promotion in Motion enters into a long term contract
we always strive to give our clients good value, therefore
if it necessary the contract will be extended at no
additional cost in order that OUR CLIENTS COME AWAY
SATSIFIED.
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Their Press Release Service, NewsReleaseWire.com goes
out to all their members and media outlets throughout the world.
Through arrangements between NewsReleaseWire.com and
Google, all Promotion In Motion Press Releases are automatically
picked up by Google News Service
out to all their members and media outlets throughout the world.
Through arrangements between NewsReleaseWire.com and
Google, all Promotion In Motion Press Releases are automatically
picked up by Google News Service
Internet press releases have altered the landscape in a variety ways.
While they must be timely and contained a solid storyline, it is
imperative to build in your keyboards so that related subject
searches have a chance of picking them up.
Press Releases from Expertclick.com have two hot links and the
capability to link directly to a video. Their press release stay active
for two years, thus giving long-term exposure on the Internet.
While they must be timely and contained a solid storyline, it is
imperative to build in your keyboards so that related subject
searches have a chance of picking them up.
Press Releases from Expertclick.com have two hot links and the
capability to link directly to a video. Their press release stay active
for two years, thus giving long-term exposure on the Internet.
| | | | | | | | |
| Promotion in Motion 6464 Sunset Blvd., Suite 755 Hollywood, CA 90064 323-461-3921 irwinzuckerpr@aol.com brad@promotioninmotion.net |
Broadcast Interview Source, also known as
Expertclick.com, or Yearbook.com, has
been running the well known Book of Experts
for over 25 years.
Expertclick.com, or Yearbook.com, has
been running the well known Book of Experts
for over 25 years.
With over 50 years in Public Relations,
Irwin Zucker has promoted books
and their authors from every genre
and category. His first client was
Norman Vincent Peale, and since then
he has represented such luminaries as
Steve Allen, Jacqueline Susann, Helen
Gurley Brown, Zsa Zsa Gabor, Harvey
McKay, Burl Ives, Dinah Shore,
Veronica Lake and many others. Thirty
years ago Irwin founded the Book
Publicists of Southern California
as a networking organization.
Irwin Zucker has promoted books
and their authors from every genre
and category. His first client was
Norman Vincent Peale, and since then
he has represented such luminaries as
Steve Allen, Jacqueline Susann, Helen
Gurley Brown, Zsa Zsa Gabor, Harvey
McKay, Burl Ives, Dinah Shore,
Veronica Lake and many others. Thirty
years ago Irwin founded the Book
Publicists of Southern California
as a networking organization.
The Book Publicists of Southern California was started
thirty years ago by Irwin Zucker as a way for all those
connected with or interested in the publishing business to
meet and exchange information. They meet bi-monthly for
dinners at the Sportsmen's Lodge in the Studio City suburb of
Los Angeles. Each dinner is a full program with networking,
good food and a panel of experts on various aspects of the
book world.
Current BPSC Ernie Weckbaugh helps Irwin put together
the fun and informative newsletter, Know Thy Shelf, after
every meeting. Features include a cover column by
Ernie, a fast-paced and humorous byline column by Irwin
and relevant pictures of recent activities of BPSC members,
celebrities or writers in the news.
thirty years ago by Irwin Zucker as a way for all those
connected with or interested in the publishing business to
meet and exchange information. They meet bi-monthly for
dinners at the Sportsmen's Lodge in the Studio City suburb of
Los Angeles. Each dinner is a full program with networking,
good food and a panel of experts on various aspects of the
book world.
Current BPSC Ernie Weckbaugh helps Irwin put together
the fun and informative newsletter, Know Thy Shelf, after
every meeting. Features include a cover column by
Ernie, a fast-paced and humorous byline column by Irwin
and relevant pictures of recent activities of BPSC members,
celebrities or writers in the news.
Bill Sinclair is a top political and
economic analyst who co-hosted
a 30-minute radio show with
syndicated radio talk host
Michael Dresser. His 30 years of
experience in the banking
industry in Washington, D.C.
gives him a unique insight into a
variety of complex issues.
economic analyst who co-hosted
a 30-minute radio show with
syndicated radio talk host
Michael Dresser. His 30 years of
experience in the banking
industry in Washington, D.C.
gives him a unique insight into a
variety of complex issues.
Sinclair is also a blogger on the amazing Townhall.com with
his Politically Exposed blog that includes posting from major
media outlets and his own analysis of current events. In
addition to his financial expertise, as a former Marine
working out of the Pentagon, Sinclair adds an insider view of
how politics works in the most powerful city in the world,
Washington, D.C. For Media interviews contact Promotion in
Motion at 323-461-3921 or email by click here Brad Butler
his Politically Exposed blog that includes posting from major
media outlets and his own analysis of current events. In
addition to his financial expertise, as a former Marine
working out of the Pentagon, Sinclair adds an insider view of
how politics works in the most powerful city in the world,
Washington, D.C. For Media interviews contact Promotion in
Motion at 323-461-3921 or email by click here Brad Butler