








This book is a fascinating view into the world of known and
unknown heroes. Robert L. Dilenschneider delves into the
various aspects of heroism and how larger than life historical
figures, very often, have serious flaws as well as virtuous
characteristics. In fact, as noted in the book, the very traits
considered flaws are those which give such people the drive
and vision to achieve great deeds.
Robert L. Dilenschneider explores the personalities of heroic
figures and hidden heroes who inspired those who went on to
perform deeds worthy of remembrance. Looking askance at
some of the current media created figures who are worshiped
by a celebrity obsessed culture, he wants us to draw
inspiration from these people and transmit that to others as
we face the tough tasks required in these times of peril.
Chapters include conversations with people like Steve Forbes,
Lamar Alexander, Senator Orrin Hatch, The Reverend Edward
Malloy and Rabbi Arthur Schneier, amongst others, as they
relate their thoughts and feelings about such people as
Charles Lindbergh, Winston Churchill, John Glenn and famed
World War II GI Correspondent Ernie Pyle.
Robert L. Dilenschneider CEO of The Dilenschneider Group Author of Power and Influence: The Rules Have Changed
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Robert L. Dilenschneider formed The Dilenschneider Group in
October 1991.
Prior to forming his own firm, Mr. Dilenschneider served as
president and chief executive officer of Hill and Knowlton, Inc.
from 1986 to 1991.
He has counseled major corporations, professional groups,
trade associations and educational institutions, and has
assisted clients in dealings with regulatory agencies, labor
unions, consumer groups and minorities, among others.
Mr. Dilenschneider has authored eight books — including the
best-selling Power and Influence, A Briefing for Leaders, On
Power, The Critical 14 Years of Your Professional Life, Moses:
C.E.O — and The Critical 2nd Phase of your Professional Life.
Most recently, he published 50 Plus!—Critical Career
Decisions for the Rest of Your Life.
Mr. Dilenschneider started in public relations in 1967 in New
York, shortly after receiving an M.A. in journalism from Ohio
State University, and a B.A. from the University of Notre Dame
Your future is at risk. All the old rules of power and influence
have changed. To succeed you need to understand and
embrace the new rules. Technology and the era of
globalization have revolutionized the ways to build, keep, and
assure success. To cope with these changes, adapt, and
accomplish your goals, you not only must gain power, but
apply it with wisdom.
In Power and Influence: The Rules Have Changed, master
power broker and communications maestro Robert
Dilenschneider arms you with the intellectual, technical, and
moral weapons - the power tools that you need to get ahead
and stay ahead in this increasingly competitive world. He
reveals how by acquiring the power and influence you seek
and wielding it in a techno-savvy, ethical manner, you can not
only advance your personal interests, but also shape a more
prosperous future for society at large.
“Dilenschneider strongly illustrates how being a true
power player-now more than ever-means accepting
responsibility, taking the heat, and keeping your word.”
-Father Theodore Hesburgh, president emeritus, University of
Notre Dame
“This book is an important read for all, whether you are
first starting out, or in the middle, or at the height of your
career path. Bob Dilenschneider's analysis is extremely
concise and very insightful. In this rapidly changing
economic and financial world, those who will apply
diligently his ten principles undoubtedly will benefit
enormously.”
-Henry Kaufman, President, Kaufman and Co., author of On
Money and Markets, A Wall Street Memoir
“These ten rules from a master of the power game will
change your career-and maybe your life.”
-Maria Bartiromo, Anchor, “The Closing Bell with Maria
Bartiromo”
“I have seen the power game up close for many years.
Whether you are getting your first big job or retiring at the
top of your game, Robert Dilenschneider's ideas will help
you reach your goals without selling your soul.”
-Alex von Bidder, Owner, The Four Seasons
What People Are Saying About Power and Influence by Robert L. Dilenschneider
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